Pinterest has shown massive growth in recent first quater earning, in which it's revenue has increased by 28%
This sudden growth is because the Gen Z users are utilizing the Ai driven recommendatations.
One of the other reason is, Pinteret is not filled with garbage like Instagram where peeople are just for fun and relax.
Majority of people on pinterest are business owners and building brands to redirect traffic to their website. This is one of the best feature of Pinterest.
Other major reason is that pinterest is free marketing platfrom that boost the new users posts rapidly.
I started my pinterest almost 2 months ago and posting regularly, and my account is getting around 30K views per month.